THE POSITION The Senior Brand Manager contributes to shaping and executing a sustainable and profitable plan for FIFA-s tournament brands, aligned with the overarching FIFA Brand Strategy and designed to support the organisation-s global vision and strategic objectives, under the leadership of the Head of Brand & Creative Services. The candidate is the brand project lead of Tier 1 Men tournaments, responsible for developing and delivering the tournament brand platform and full suite of assets as well as supports on the comprehensive integration of the brand partners across the 360-activation plan. Notably, the candidate will be responsible of leading the brand development and deployment for the FIFA World Cup 2030.
Über FIFA We are FIFA, the global governing body for football. Our vision is to make football truly global, diverse and inclusive, for the benefit of the entire world. The last FIFA World Cup in Qatar in 2022 attracted more than 5 billion viewers and the last FIFA Women-s World Cup in Australia and New Zealand in 2023 was the greatest-ever FIFA Women-s World Cup that inspired millions of girls and women around the globe. The opportunities for growth are exciting. We are a modern organisation with over 800 passionate employees who are Living Football every day. Our headquarters are based in Zurich, Switzerland, and we have offices in Miami, Paris and Rabat, plus eleven regional offices from New Zealand to India, South Africa, Panama and Paraguay.
